The problem with deterrence - apparently sometimes forgotten by our former presidents - is that it is not static, but a creature of the moment, captive to impression, and nursed on action, not talk. It must be maintained hourly and can erode or be lost with a single act of failed nerve, despite all the braggadocio of threatened measures. And, once gone, the remedies needed for its restoration are always more expensive, deadly - and controversial - than would have been its simple maintenance.


Get Social with TBU

Follow The Behaviour University in order to get the greatest quotes from the greatest people of all time so that you can tap into your own greatness.

Follow Us:

The Behaviour University ©