Being on the Reebok brand for eight years now, I understand where their focus is and who they cater their on-court and off-court shoes towards. Right now, it's basically the movement. There's a new retro- it's in style, it's hot and again it's all about comfort. Comfort for me is everything. I've played many and many of basketball games and so now when I'm off the court, I still want to put something on that's comfortable but still be able to have the style of a basketball-type shoe.
